You’ve spent years learning about Bitcoin, or any other subject. You see it as one of the most profound inventions of our time—a revolution in money, sovereignty, and power. You’ve gone down the rabbit hole, studied its implications, and come to the conclusion that this changes everything.
Naturally, you want to share that insight with others.
So, you try.
You bring it up at dinner with friends. You explain how money isn’t what they think it is. You talk about inflation, censorship-resistant transactions, self-sovereignty, and the flaws of central banking. You can tell them that money is just a magic spell.
You craft the perfect analogy, tailor your explanations to different audiences, and simplify where needed.
And yet—what do you get in return?
🚨 Blank stares.
🚨 Polite nods.
🚨 “I don’t know, sounds risky.”
🚨 “But what if the government bans it?”
At best, they dismiss it. At worst, they fight you on it—not because they’ve thought deeply about money, but because the entire idea conflicts with their worldview.
You walk away frustrated, thinking, Why don’t they see it? Why don’t they care?
The answer? Because they don’t want to. And that’s fine. I’m not concerned with everything my loved ones care about either. I listen, but I don’t actively care about most of the points they bring up.
You Don’t Have to Convince Anyone
Most people don’t actively think about money.
They don’t ask where inflation comes from. The Cult of Inflation is good at marketing.
They don’t question who controls interest rates.
They don’t wonder why their purchasing power seems to decline year after year.
For them, money just exists. It’s something they earn, spend, save (hopefully), and trust will still work tomorrow. The deeper mechanics? Too abstract. Too uncomfortable. Too easy to ignore.
Bitcoin is an attack on the way the current financial world works.
It challenges the foundations of the economic system they’ve lived in their entire lives.
It redistributes power away from institutions that people have blindly trusted.
It asks them to reconsider everything they thought they knew about money, debt, and savings.
And that’s terrifying.
So they don’t engage. They don’t want to. It’s easier to dismiss it than to grapple with the implications.
Bitcoin as a Mirror: Why Some People Refuse to Even Entertain the Thought
Bitcoin doesn’t just introduce a new technology. It introduces a new mental model—one that forces people to confront uncomfortable truths:
💡 “Wait, you’re saying the money I use every day is a rigged system?”
💡 “That’s impossible—if something better existed, governments would have told us.”
💡 “If it was so great, why isn’t everyone using it already?”
Here’s the thing: People defend their beliefs like they defend their identity.
Bitcoin isn’t just about money—it’s about control, sovereignty, and independence. And when you challenge someone’s relationship with money, you’re also challenging their relationship with trust, power, and authority.
Some people see Bitcoin as a tool for freedom.
Some people see Bitcoin as an attack on the system.
Some people see Bitcoin as a scam, a Ponzi scheme, or a libertarian fantasy.
And none of those reactions are accidental. The resident of the European Central Bank since 2019, Christine Lagarde, is confident that no central bank in Europe will buy Bitcoin.
People don’t evaluate ideas in isolation—they evaluate them relative to what they already believe.
Bitcoin threatens existing power structures. That means some people will resist it—not because they’ve thought deeply about its mechanics, but because it shakes the foundation of their worldview.
Don’t Tell People Bitcoin Will Fix Everything
There’s another mistake Bitcoiners often make: overselling it.
I get it—Bitcoin is exciting. It has the potential to fundamentally change how money, finance, and power work. But that doesn’t mean it’s a magic bullet that will fix everything.
Telling people that “Bitcoin will fix the world” is not only too far out there, but also not true.
Bitcoin doesn’t fix:
- Human nature (greed, corruption, power struggles).
- Poor decision-making (people will still take on too much debt, lose their keys, or make bad investments).
- Every economic problem (Bitcoin won’t magically make the world fair overnight).
If anything, Bitcoin shifts problems rather than erases them. It removes centralized control over money, but that doesn’t mean people won’t create new power structures, new scams, or new inefficiencies.
Bitcoin is a tool, not a utopia.
Telling people it will “fix everything” makes it easier to dismiss. Instead, talk about what it actually does:
✅ Creates a neutral, censorship-resistant money system.
✅ Offers an alternative to inflationary currencies.
✅ It solved an old computer science problem: The Byzantine General’s Problem.
✅ Disrupts the current power balance in global finance.
Stick to reality. Let Bitcoin’s strengths speak for themselves.
Talk to People Who Actually Care
For years, I tried to convince people who weren’t ready to listen. I explained it in different ways, adjusted my arguments, and looked for the perfect way to “make them see”.
It didn’t work.
Then, I had a realization:
➡️ Why am I spending my energy trying to change the minds of people who aren’t even curious?
That’s when I stopped. Instead of wasting time arguing with people who weren’t interested, I focused on talking to those who actually wanted to learn.
That’s why I write.
That’s why I blog.
That’s why I create podcasts, publish magazines, and work on books.
Because online, you don’t have to fight for attention—you can find people who are already curious, engaged, and ready to think deeply about money, Bitcoin, and the nature of financial power.
Instead of screaming into the void, why not spend your time with people who actually want to explore, debate, and challenge ideas?
Bitcoin isn’t for everyone—and that’s okay.
Where Should You Focus Your Energy?
There are thousands of ways to explain Bitcoin, and even then, most people still won’t care.
You can talk about:
- Monetary debasement: Why fiat money loses value over time.
- Censorship resistance: Why a neutral, global ledger matters.
- Inflation: Why Bitcoin’s fixed supply changes the game.
- Self-sovereignty: Why controlling your own money is freedom.
- Power dynamics: Why Bitcoin shifts financial influence away from centralized institutions.
But at the end of the day, the question is:
Who are you trying to reach?
If you want to convince your skeptical uncle over Christmas dinner, good luck. You might plant a seed, but don’t expect a breakthrough.
If you hope to debate with some rando on X, be prepared for frustration.
But if you focus your energy on people who are already interested—people who intend to think, learn, and understand—then everything changes.
Bitcoin isn’t a product that needs to be sold. It’s an idea that spreads when people are ready for it.
So stop chasing the wrong audience.
Instead, find the people who are actually listening.
Those are the people who will carry the conversation forward.